Challenge The Wheaton Men's Rugby Association wanted a new website that would generate more web traffic and interest from current and former team members. They needed a site that was attention-getting while also being easy to maintain.

Solution: I designed and developed this custom WordPress theme that has catered to the association's every need.

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Challenge: Sarah came to me in need of a web and marketing make-over. She wanted a website that would match the top-quality professional services that she offers while also providing better exposure.

Solution: Through the use of multimedia and catching design, I revamped Sarah's web presence and online tactics, highlighting her strengths and showing the public exactly what she has to offer. Keep an eye on Caplan Labs to see what else is cooking with Sarah in the near future!

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Challenge: The owner of Bison County wanted a new look for his web presence as he was expecting increased traffic from a new venture with OpenTable.com. He wanted a site that reflected the unique feel of his restaurant but that did not pigeonhole him into the barbeque market.

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Challenge: The Audio department at Boston University’s Center for Digital Imaging Arts (CDIA) approached me with this unique project for an online album. The department wanted a website featuring several indie music groups who had recorded a charity track as part of the CDIA audio students' education process. CDIA wanted a look and feel that reflected the eclectic range of the artists and would generate buzz in their project.

Solution: With a unique design and loads of interactive multimedia, I created a site that has increased awareness about the causes, the musicians and the audio program. I continue to update the site with new and interesting information, and the program continues to grow with it.

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Challenge: PestKiller.com came looking for an alluring look and feel to liven up a less then appealing topic. They wanted to add a lightness and bring interest to their informational site with the hopes of attracting a high volume of visitor traffic.

Solution: To tackle these issues, I stated by centering the design of the site around a green color scheme (known for eliciting feelings of harmony, freshness and safety), thus making the design friendly, interesting and comfortable while still focusing on the functionality. To maintain this robust informational site, WordPress provided the perfect solution.

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Challenge: Pumpkin Carving Patterns wanted a Halloween-feeling web site to market their pumpkin patterns. They needed the site to appeal to both children and their parents, and everybody knows kids and adults don’t always see eye to eye when it comes to what interests them.

Solution:

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Challenge: Medicine Wheel Productions, a not-for-profit arts organization based in Massachusetts, came to me seeking a new website to emphasize both the organization's unique feel and feature their works of art. They also wanted the site to be self-maintainable though a content management system.

Solution: To address the needs of the organization, we drew the colors, textures and styles seen in this design from the works that the group produced. We used clean open design that allowed for a museum-like feel to focus on their lead artist, Michael Dowling. We utilized DreamWeaver's interface with Contribute to create the content management system.

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Challenge: The Goldman Ensemble came to me requiring a new web presence and a web marketing strategy.

Solution: I first built up a brand for the Goldman Ensemble, starting with a new fun and funky, yet refined and polished, look. I applied their brand across their social media (YouTube, Twitter, Facebook and MySpace) and developed their site around a WordPress blog. Through the use of social media and interactive design, the Goldman Ensemble is now fully launched into the digital marketplace where they are poised to promote their CD and their performances.

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Challenge: After having developed the Smart Deposit Brand and product design, the company returned to me with the challenge of creating a website to market their product and provide support for the services they offer. The site had to provide dual functions as both a portal to the online accounts and a marketing piece to attract new users and buyers of the Smart Deposit product.

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Challenge: This California based not-for-profit came to me with an admirable cause and interesting project. They wanted a website that would

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Challenge: This small Biopharmaceutical start up company came to me in search of a website that would promote their products, increase their visibility and attract funding.

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Challenge: Carlo needed an online presence, period. As an emerging Audio Engineer and Post Production artist, he wanted a site that would demonstrate his skills and portray some of his personality and passion. He wanted the site to reflect the industry he is in while not being anywhere near clichéd.

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Challenge: This dog kennel and sheltie breeding business came to me wanting a web presence to launch it into the digital marketplace.

Solution: In designing a site that would portray their friendly, family run and loving policies while also increasing awareness of the valuable services that the kennel offers, I immediately thought of creating a blog so that Jude (the owner) could share her vast knowledge base and experiences with the blogosphere. Through the use of a loose fun illustrated interface, combined with the interspersed images, Jude fell in love with the site.

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Challenge: Cambridge Health Alliance came to me in need of a website to replace the existing CHOPA intranet.

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Project Description:This concept piece was created as a result of frustration with ordering from my local pizza shop. The idea was for a smaller company to be visible and accessible for online commerce. The interface would enable online orders, store information and raise public awareness, with the end goal of increased customer volume.

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Project Description:This concept piece was simply a whim of mine, a showing of my respect for the Puma brand.

Challenge: The Smart Deposit project needed an animation to visually explain how to use the Kiosk.

Solution: Keeping with the style and feel of the kiosk, this animation very clearly explained how the insert cash feature worked.

Challenge: The Smart Deposit project needed an animation to visually explain how to use the Kiosk.

Solution: Keeping with the style and feel of the kiosk, this animation very clearly explained how the insert cash feature worked.

Challenge: Prevatek Development needed new web icons to increase interest and visually clarify each of the sections of their "My Care Pack" user interface.

Solution: Playing off of the existing look and feel of the "My Care Pack" website (and UI), I developed these icons.

Challenge: Cambridge Health Alliance wanted an interactive web diagram that would explain a particular revenue cycle. It had to break down the information and make it easier to understand.

Solution: We came up with the idea of an interactive web-based visual aid. The flow diagram offered a logical explanation to the order of the content and the "hover" interactivity signaled the option of downloading more information.

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Challenge: Cambridge Health Alliance required a web-based map to explain and summarize the many locations within its medical network.

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Challenge: This telecommunications company wanted a web-based interface for the software they had developed. The interface had to be simple, clean and easy to use.

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Challenge: Complete Parenting needed a series of web banners to accompany their existing site design, and each had to convey the mood and meaning of the page’s content.

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